Abstract: D-Mart is a chain of hyper markets and supermarkets in by R.K. Damani .A consumer buying behaviour with reference to D-Mart is for checking the buying behavior of an individual consumer when he did shopping at D- Mart. The study was carried as per the steps of Marketing Research D-Mart’s vision is to make available products categories for the customers everyday use at the ‘best’value.
Keywords: Buying Behaviour, Customer.
Title: BUYING BEHAVIOUR AND SATISFACTION OF CONSUMERS IN RELATION TO D-MART
Author: Dr.Sapna Sharma
International Journal of Interdisciplinary Research and Innovations
ISSN 2348-1218 (print), ISSN 2348-1226 (online)
Vol. 13, Issue 3, July 2025 - September 2025
Page No: 25-31
Research Publish Journals
Website: www.researchpublish.com
Published Date: 12-July-2025
